In a world where tech and media providers are often bound by outdated structures and inflexible service models, one team is rewriting the playbook. Gone are the days of rigid, one-size-fits-all solutions. Metisware is pioneering a modern approach, building tech and media services that work with their clients, not against them, breaking away from the ‘legacy’ tech trap that has left many businesses feeling boxed in.
Their mission is to help clients take control of their tech without the usual baggage—no hidden fees, no excessive line rentals, and none of the outdated maintenance practices to which traditional providers often cling. At the helm, CEO Steven Pieterse leads a young, diverse team that is passionate about shaking up the status quo. With a knack for spotting fresh talent, Pieterse prioritises hiring people who not only understand the latest technology but live it. When platforms like TikTok and BeReal have overtaken Facebook in relevance, having a team that is tuned into these shifts is invaluable.
Video killed the radio star – transforming video production and digital media
In a digital age, video content is no longer a ‘nice-to-have’—it is an essential. From baby boomers to Gen Alpha – everyone is tuned in to video. Yet, many providers still treat video production as a luxury, weighed down by traditional pricing models and limited options. Metisware’s video production service turns that model on its head. From livestreaming events and corporate interviews to creating broadcast-quality ads, their approach is to make high-end video accessible. Annual results’ meetings, executive communications, and even TV commercial creation are all part of their service suite, enabling businesses to professionalise their brand’s presence without the exorbitant costs.
Social media video content is a particular focus, recognising that businesses today need to connect with audiences in real time. Platforms like Instagram, TikTok, and LinkedIn are essential channels, and creating content for these requires an understanding of trends and a keen eye for storytelling—skills the team’s young talent brings to the table. For clients looking to harness the power of video, they offer a seamless way to enhance brand visibility across all digital touchpoints.
You had me at hello – customised, affordable telephony:
For businesses still weighed down by expensive phone systems and outdated telephony, this team offers a breath of fresh air. Traditional telephony is notorious for high line rentals, constant maintenance, and complex, rigid contracts. Here, the approach is to strip away the unnecessary layers, giving clients a more affordable, tailored telephony service that starts from just R82 per month. Instead of binding clients to costly plans with endless add-ons, they offer reliable, business-class services with transparent pricing and flexibility that meets the needs of both large enterprises and lean startups. For companies that need a phone system that actually enhances communication without draining resources, this is a game-changer.
Podcasting and audio solutions: Authentic engagement in action
In addition to video, Metisware has embraced podcasting as a powerful tool for brands looking to connect more authentically with their audience. Podcasts have become a unique space where brands can explore in-depth topics, share insights, and engage with listeners in a more personal way. Their podcasting services are designed to take care of everything from production to editing and distribution, making it easy for clients to tap into this growing medium. With the expertise to produce professional, compelling podcasts, they give businesses a new way to build loyal, engaged audiences.
Agile IT and custom tech solutions
Not every business has the same tech requirements, which is why Metisware also offers custom IT solutions that are tailored to each client’s specific needs. Many tech providers take a “one-size-fits-all” approach, but this team’s philosophy is to adapt and innovate, based on what each client truly needs. From managing IT infrastructure to providing on-demand support and security solutions, they provide agile, scalable tech support without the rigidity that usually comes with traditional IT services. Their emphasis is on personalisation, ensuring each client gets a solution that genuinely serves their business goals.
“Legacy tech often feels more like a cage than a solution,” Pieterse explains. “Our approach is to break down those barriers, making technology that is not only innovative and efficient but that also adapts to our clients, not the other way around.”
For businesses ready to redefine what is possible in tech and media, the Metisware team is already building the future. They are creating services that not only meet the needs of today’s fast-paced digital world but that are agile enough to keep evolving as new platforms, technologies, and challenges emerge.
“The real problem is not whether machines think but whether men do.” – B.F. Skinner
